Mission:
For more than 130 years, Lifeway Christian Resources has served as the world’s leading nonprofit provider of ministry resources for the local church. Founder, Dr. James M. Frost, envisioned a Christian publishing house to help churches teach, develop leaders, and create impact across the more than 160 countries on six continents.
Salesforce Products:
- Sales Cloud
- Service Cloud
- Marketing Cloud
- Salesforce Connect
- OwnBackup
CHALLENGES:
Unrealized ROI: Purchased Salesforce 3 years ago but never went live
Self-implementation roadblocks: Limited internal expertise prevented full adoption
Siloed systems: Manual processes limited scalability and visibility across departments
SOLUTION:
Rapid go-live
Full implementation of Sales, Service, and Marketing Cloud in under 3 months
Faith-based digital experience
Enabled next-gen constituent journeys and ministry alignment
Integrated Salesforce Connect & OwnBackup
Ensured secure, scalable infrastructure
